Designing for Hitachi’s Experience center had the core model of ‘LIVE PRODUCT EXPERIENCE IN A LIVE ENVIRONMENT.’ Hence, we designed a product zone instead of a product display and segregated it as per RAC (Room Air Conditioners), PAC (Packed Refringent System) & VRF (Variable Refringent Systems). We used 3D visuals with the Connectivity Display to enhance a shopper’s experience.
Published:January 16, 2023
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