In my previous experience, I helped develop strategies for starting and growing eCommerce businesses. These businesses always try to improve their turnover and create their own characteristic communication, which will define further their brand. To have loyal customers, you have to bond with them through your customer service and overall approach. To do this, I can help define the tone of voice, tools, and channels to use, improving customer service and customer-first orientation. Most importantly, propose the best ways to track and get the most out of data to improve your sales and brand positioning. Along with these strategy parts, the service also covers desired target audience, business personas, and customer journeys.