Manage the company's e-commerce platform, ensuring it is up to date, user-friendly, and secure.
• Develop and execute strategies to increase website traffic, improve user experience, and drive online sales growth.
• Monitor and analyze website analytics and other key performance indicators to identify areas for improvement.
• Create and manage online marketing campaigns to drive traffic to the website.
• Manage and optimize product listings, pricing, and inventory across all online sales channels.
• Collaborate with cross-functional teams to ensure seamless customer experience across all touchpoints.
• Develop and maintain strong relationships with vendors and service providers.
• Stay up to date with industry trends and best practices in e-commerce, including new technologies and platforms.