Qualifications
- Strong understanding of digital marketing concepts and best practices.
- Proficiency in using digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
- Excellent communication and creative thinking skills.
- Ability to analyze data and derive actionable insights.
- Experience with SEO/SEM
- Proven track record of previously done and executed campaigns with clear results
Tasks:
- Manages all digital marketing efforts to drive user acquisition and engagement. Planing, execution, optimizing and monitoring.
- Monitor and report on the performance of digital ad campaigns, making data-driven adjustments as needed.
- Implement and manage search engine optimization (SEO) strategies to improve organic search rankings.
- Conduct keyword research and optimize website content accordingly.
Prepare monthly budget and performance report with recommendations
Work closely with data, marketing and community team on data analysis and best performing activities
- Conduct market research to stay updated on industry trends, competitive analysis, and customer preferences.
- Use insights to inform and refine digital marketing strategies.
- Propose and implement innovative ideas to enhance the company’s digital presence and engagement.
