We are seeking a proactive and results-driven Social Media Community Manager with a deep understanding of medical communities across social platforms such as Facebook, Instagram, Quora, Reddit, YouTube, and LinkedIn. This individual will be responsible for engaging with medical-focused communities, building brand awareness, generating qualified leads, and fostering relationships within these groups.
Key Responsibilities:
-Community Identification & Engagement: Identify and join medical communities and forums that align with the brand's target audience. Actively participate by answering questions, sharing valuable insights, and fostering positive relationships within the community.
-Lead Generation: Utilize social media engagement to generate qualified leads. Develop strategies to encourage inquiries, consultations, and customer interest in the brand’s services through community-driven content, including engaging posts, discussions, and exclusive offers.
-Content Creation & Promotion: Collaborate with the marketing team to create informative and engaging content tailored for medical communities. Share educational posts, infographics, videos, and articles that promote the company’s products and position the brand as a trusted medical authority.
-Community Management: Moderate discussions and ensure the brand’s voice remains professional yet approachable. Build relationships with community admins and influencers to increase visibility and collaboration. Address customer feedback and concerns promptly, turning negative experiences into positive outcomes.
-Tracking & Reporting: Monitor key metrics like engagement, lead generation, and audience sentiment. Provide regular reports on community performance and continuously assess the effectiveness of engagement strategies to optimize customer acquisition and brand visibility.
-Brand Awareness: Promote the company’s brand by sharing news, patient success stories, and relevant medical content. Ensure consistent messaging across all platforms and position the brand as a thought leader by answering questions and offering expert advice in medical-related discussions.
Qualifications:
-Proven experience as a Social Media Community Manager or similar role, ideally in the medical, healthcare, or wellness sector.
-Strong ability to identify, engage, and build relationships within medical-focused communities.
-Experience in generating leads and increasing community engagement.
-Excellent written communication skills, with the ability to create engaging and empathetic content tailored to medical audiences.
-Familiarity with social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms (e.g., Google Analytics).
-Ability to work independently and manage multiple tasks in a results-driven environment.
Preferred Qualifications:
-Bachelor’s degree in Marketing, Communications, or a related field.
-Experience in lead generation and customer support within social media platforms.
-Familiarity with SEO practices and their relevance to community content.
We are looking for an enthusiastic and creative individual who is passionate about building and growing online medical communities. If you are excited about engaging with diverse communities and driving meaningful customer interactions, we’d love to hear from you!
