Salute Sparkling Wine Belgium

​​​CLIENT ​ SALUTE A new brand of canned sparkling wine from Italy for the Brussels market.  CHALLENGE  Create a fresh happy image for a sparkling canned wine that focused on young women. The wine is meant to be enjoyed during a fun sunny day, at the beach, park, road trip, or anywhere you'd like.  ​ CONDITIONS · For the white wine, the can's background had to be   either white or yellow.  · For the Rose, the background of the can has to be   pink. · The client liked a fresh colourful - artsy style ​ SOLUTION The first step was to study the market in Brussels. The idea was to create an image that made people feel fresh just by looking at it.  Styles and designs of who we considered the competition were examined, this way, the design to be made would stand out from the rest. Having learned from one of the previous projects (Avantgarde), how to make use of physical elements, splashes of water and paint came to my mind, an explosion of colours would have the fun, artsy image the client was looking for.