35 Years of multi-channel strategic marketing leadership, sponsorship and branding experience using old and new media to create, introduce, and expand your brand. Whether starting from ideation and requiring complete market analysis, or pivoting to remain relevant in today's post Covid world, I have a unique combination of business and creative acumen.
Creating or re-branding often requires a deep dive into your current efforts, compiling a competitive analysis, and realigning the solution to the problem which you are solving. Once the market opportunity has been strategically identified, a marketing and/or launch/re-launch plan must be developed. Evaluating the geo market demographics, customer base, customer acquisition plans, sales strategies, product line, supply chain or service, budget, deliverables, customer experience and technological roadblocks or advantages is part of this process.
After a strategy has been developed, the fun part begins. Creating messaging, advertising (paid and un-paid), influencer, local channel, promotional, sponsorship and media collaborations are considered under the umbrella of "Marketing" and must fold neatly into your Sales, Business Development, Launch and other projections and/or departments.
Depending upon whether you're requiring an identity overhaul, or just a single part of the Marketing process, I'm comfortable working on a contract (project), part time or full time basis based upon the estimated time and budget to complete your task. I'll always seek the best value for you and your company. Custom proposals are the norm, and no two SOW's are the same.
I'm leaving the price below blank as the above will determined whether the project is billed as hourly, weekly monthly or by project scope.
Please do reach out to me directly for estimates and questions.
Thank you!
