Ahmed Khalil, Marketing & Sales Director

About

In excess of 24 years academic and professional experience in several industries mainly focused in the area of business development, sales and marketing in the Egypt, GCC and Middle East with a strong qualification in different management levels that is considered an asset to any industry key players, aiming to utilize my potential in assuming a position that would allow me to excel and to ensure a steady development in a reputable company ensuring a career growth and development.

Experience

Lamps Lighting Systems

Jun 2020 – Present

Egypt

Marketing & Sales Director

• Marketing full activities (online and offline). • Full E-Marketing management. • Initiating and follow up of KPIs along the Department. • Handling key accounts and generating new leads. • Develop a sales strategy to achieve organizational sales goals and revenues. • Set individual sales targets with sales team. • Delegate responsibility for customer accounts to sales personnel. • Co-ordinate sales action plans for individual sales people. • Oversee the activities and performance of the sales team. • Ensure sales team have the necessary resources to perform properly. • Monitor the achievement of sales objectives by the sales team. • Liaise with other company functions to ensure achievement of sales objectives. • Evaluate performance of sales staff. • Provide feedback, support and coaching to the sales team. • Plan and direct sales team training. • Assist with the development of sales presentations and proposals. • Develop online sales platforms. • Co-ordinate and monitor online sales activity. • Investigate lost sales and customer accounts. • Track, collate, and interpret sales figures. • Forecast annual, quarterly and monthly sales revenue. • Generate timely sales reports. • Develop pricing schedules and rates. • Formulate sales policies and procedures. • Help prepare budgets. • Control expenses and monitor budgets. • Maintain inventory control. • Conduct market research and competitor and customer analysis. • Analyze data to identify sales opportunities. • Develop promotional ideas and material. • Attend trade meetings and industry conventions. • Cultivate effective business relationships with executive decision-makers in key accounts.

Golden Pack Group

Nov 2018 – Mar 2020

Egypt

Deputy Marketing & Sales Director

• Assists the feed sector Marketing & Sales Director in planning, coordination and implementing business procedures. • Manage the day-to-day business for the three factories and coordinate sales efforts with other departments. • Promote products in a professional manner. • Develop, expand and implement strategies and relationships with sales force to meet sales objectives. • Prepare a plan for sales team and identify how short and long-term goals or needs may be achievable. • Prepare a plan for each Sales Representative or key account, and identify how short and long-term goals (or needs) may be achieved. • Contribute to the quarterly and annual business forecast by providing coverage plans, account trends and outlining future customer/ market expectations. • Prepare and present business review analysis for sectors and territories, on quarterly basis; including product targets, sales probabilities, hurdles to sales efforts, accounts at risk, etc. • Subject to monthly reviews of sales performance, market penetration and other targets. • Ensure that customer support is provided to assigned accounts and monitor client satisfaction with overall product. • Ensure quotations and bids are triaged and prioritized. • Assist in resolving customer complaints by investigating problems, developing solutions, making recommendations to management. • Submit management reports in a timely and organized manner. • Organize and distribute marketing, product material. • Participate in regional and national trade shows by representing the organization and sharing information on products. • Monitor competition by gathering marketplace information, trends, assessing presence, product offerings, merchandising techniques, etc.

Salman Group

Nov 2015 – Oct 2018

KSA

Marketing & Sales Manager

• Designed and implemented a strategic business plan, resulting in expanding the company’s customer base. • Successfully met company sales targets by a 100% for the years 2016 & 2017, and 93 % for the year 2018. • Increased customer base from 850 to 1150 within 9 months on 2016, from 1150 to 2140 on 2017 and from 2140 to 2890 on 2018 by employing strategic sales initiatives. • Retained the company’s top 15 customers in the wake of strict competition, by devising and presenting them with discount options. • Monitor marketing projects and analyze results. • Developed and implement a marketing strategy according to objectives and budget. • Conducted marketing research to identify industry trends and commercial opportunities. • Monitor marketing projects and analyze results. • Developed and implemented a sales forecast system, which dynamically calculated future sales and constraints. • Increased customers’ interest in new product lines by successfully generating ideas for sales contests. • Implementing employee training.

Misr Company for Tourism Development

Apr 2011 – Oct 2015

Egypt

Marketing Development Manager

• Achieves marketing and sales operational objectives by supporting the strategic development and execution of sales, marketing and related growth initiatives for the market development team. • Developed strategy and managed 3 million spending marketing budget. • Create the demand for Al Solaimaneyah Villa’s and Hotel Services for defined customer segments. • Increasing Al Solaimaneyah market penetration and awareness. • Performing market and competitive research for customer segments, developing sales and marketing tools to support Al Solaimaneyah growth, identifying (through financial and market knowledge) business development opportunities. • Implementing employee training.

Contact Group

Jun 2009 – Mar 2011

Egypt

Sales Manager

• Successfully met company sales targets by a 100% for the year 2010. • Improved the accuracy of budget forecasts. • Established good working relationships with clients. • Developed and implemented client service program, which expanded small-to-medium client base 30%. • Developed new quality standards for better quality performance. • Generated 2.7M amount in target market in the last month of working. • Developed the product troubleshooting procedure for the company with strong attention to detail. • Managed 6-million budget project and achieved project-scheduled goals. • Expanded business development to include deposits, which increased business 35%. • Successful establishment of overseas distribution. • Retained the company’s top 15 customers in the wake of strict competition, by devising and presenting them with discount options. • Expanded interests in local market; moving product position from #11 to #3 in less than a year. • Led 2 trade shows and 52 sales conventions. • Implementing employee training.

Darahem Financial Brokerage

Mar 2006 – May 2009

UAE

Trading Manager

• Managed 500 million portfolios and achieved portfolio-scheduled goals. • Designed new procedures to Increase return on investment. • Developed and launched new E-Trade online business. • Implementing employee training.

Sara Corporation

Dec 2000 – Feb 2006

UAE

Trading Manager

• Reduce sales representative incentives costs 40% by improving e-commerce plans. • Improved customer service satisfaction 10% annually through supply chain management initiatives, inventory control and flexible manufacturing practices. • Increased sales and market share by reduced operational downtime. • Successful establishment of overseas distribution. • Led 10 trade shows and more than 250 sales conventions within 5 years. • Introduced company products to all GCC and Middle East markets. • Bolstered sales and marketing efforts to produce a 45% increase in prospects through the launch of two new products through strategic partnerships, national and international marketing campaigns. • Implementing employee training.

MobiNiL

Feb 1997 – Dec 2000

Egypt

General Sales Supervisor

• Participate in lunching Alo prepaid card. • Increased sales and market share by reduced operational downtime. • Developed and implemented an aggressive sales campaign by gathering market trends, which resulted in 20% increase in market quota. • Created a database of 10,000 prospective customers following extensive and rigorous leads generating activities.

AL-Alamiah Co

Jan 1993 – Feb 1997

Egypt

Sales Executive

• Opened 52 new accounts amounting to 200 k within 4 years.

Education

Ain Shams University

Sep 1992 – Nov 1996

Bachelor of Commerce, Accounting

Ahmed Khalil

Marketing & Sales Director

Skills

Languages