Elle Anorma, Marketing Project Manager for agencies and emerging technologies

About

As a Digital Marketing Manager with a decade of experience in the industry, I have a deep understanding of all things digital marketing. From SEO and PPC to social media marketing and content creation, I am passionate about staying up-to-date with the latest trends in marketing and technology. My skills go beyond just the technical side of things. I bring a blend of creativity and strategy to every project and seek new ways to innovate and stand out in the crowded online space. I also leverage the power of artificial intelligence to explore data-driven solutions and harness the potential of AI tools to tackle complex challenges. In my free time, I create content on technology, marketing and lifestyle on my website,

elleanorma.com

So if you're looking to bring a fresh perspective on digital marketing and drive success in the web3 industry, don't hesitate to start a conversation!

Experience

MetaverseGo

Jan 2022 – Jan 2023

Remote

Marketing Lead, Project Manager & Scrum Master

Spearheaded the development and execution of marketing strategies, market research, managed budgets, developed marketing campaigns, led influencer initiatives, PR and media management and worked with cross-functional teams. As Project Manager & Scrum Master, I led complex projects using Agile methodology, defined scope, managed teams, and ensured on-time, within-budget delivery. Facilitated Agile ceremonies, coach teams, remove impediments, and continuously improve processes. Diligently tracked project schedules and progress reports to stakeholders. Served as a key intermediary bridging internal teams and external vendors, oversaw the delivery and superior quality of design and marketing assets for MWC Barcelona 2023, Globe 917 launch event, ESGS and DIGICON 2022. Leveraged the power of web3 and AI tools to develop web3 products and enhance UI/ UX

Bright Presence

Jan 2014 – Jan 2022

Remote

Digital Marketing Manager

Led project acquisition and client relationship management. Managed the end-to-end process of pitching and presenting digital marketing campaigns, ensuring successful planning and execution. Responsible for crafting and implementing online strategies covering SEO, Paid Search, PPC, and Social Media and Content Marketing. Managed a team of creatives and marketing specialists, fostering seamless collaborations and efficient project delivery. Staying at the forefront of industry trends, implemented the latest insights and digital tools to enhance campaign performance and optimize workflow. Notable clients: Food Bank, Raine & Horne SA and Living Clay NSW

ABS-CBN Global

Jan 2011 – Jan 2014

Metro Manila, Philippines

Regional Account Associate

Focused on multi-channel marketing initiatives, executing campaigns that promote top TV programs, channel platforms, events and new products. Spearheaded major campaigns through collaboration with clients, creative team and media production team while monitoring progress from its conceptualization stage, content development and campaign execution. Handled projects that promoted products and customer engagement on social media and assisted on the rebranding of TFC.tv and providing content for the online platforms of TFC.

Education

De La Salle University

AB Communications, Advertising, Marketing Communications, Media Productions, Public Relations

Elle Anorma

Marketing Project Manager for agencies and emerging technologies

Skills

Languages