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Lora Karavelova

Digital Marketing Specialist with strong focus on Content Marketing & Copywriting

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Intro
Troyan Municipality, Bulgaria
Freelance Content Manager and Copywriter at Freelance
Joined May 11, 2021

Skills

Languages

English
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Fluent
Russian
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Basic
About
Passionate about Digital Marketing and its ever-changing scene. A wordsmith and storyteller by heart and calling.
Experience
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Freelance
Oct 2019 – Present
Remote
Freelance Content Manager and Copywriter
Creating and managing content strategies and content for different clients. Content includes web pages, blog articles, reviews, case studies, How-to articles
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Blue Marbel Bussines
Dec 2018 – Oct 2019
Remote
Digital Marketing Specialist
• Creating and executing integrated digital marketing strategies for the company and its clients • Social media marketing - creating, executing, and managing the social media marketing of the company and its clients • E-mail marketing - creating and managing strategies and campaigns • Google Ads - managing Google Ads accounts • Content Marketing - creating and managing strategies and content for websites, blogs, social media
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EVS Translations Group
Mar 2016 – Dec 2018
Sofia
Content marketing specialist
• Website content – regular on-page SEO optimization of the website of the company • Writing and editing articles for EVS Translations’ blog • Newsletters campaigns – developing and executing newsletter campaigns, preparing the materials, analyzing the data received • Social media marketing: LinkedIn and Facebook • Developing specialized marketing campaigns for various industries and client groups, preparing the materials - presentations, brochures, e-cards, e-mails • Google AdWords - maintaining the AdWords campaigns for the Bulgarian market • Executing, coordinating, analyzing, and reporting on specific marketing plans and campaigns