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Maria Laura Vargas

Marketing and International Businesses

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Intro
Bogotá, Colombia
Studied Marketing at NEXT UNIVERSITY INC
Studied Digital Businesses at Next University INC
Studied Web Development at Next University INC
Studied MARKETING at POLITECNICO DE COLOMBIA
Studied Businesses at UNIVERSIDAD COOPERATIVA DE COLOMBIA
Joined July 25, 2021

Skills

Languages

French
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Basic
Spanish
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Native or Bilingual
Italian
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Basic
English
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Native or Bilingual
About
International Business Professional with a focus on Digital Marketing. Seeking new professional challenges at a national and international level, taking Digital Marketing and International Commerce hand in hand, to be able to create high-level digital strategies, Currently being certified in Digital Marketing, Web development, app programming and Design.
Experience
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veme.vm
Jun 2020 – Sep 2021
Bogota, Colombia
Digital Marketing Coordinator
Digital Marketing Analysis, preparation of digital assets inventory, gathering the necessary information to be able to structure a performance report for the creation of new Digital strategies, where the following activities were developed: - Social Media management. - Implementation of Key Performance Indicators ( community management, interaction and reach and conversion). - Customer relationship management. - Social media campaign management. - Market segmentation. - Carrying out digital campaigns to generate new leads. - Execution of A / B Tests. - Optimization of spending and investment in the different campaigns through the ROI (Return of Investment) indicator. - Control, monitoring and follow-up of the digital strategy. - Branding. - E-Mail Marketing
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AGENCIA DE ADUANA AVIATUR SAS NIVEL 1
Dec 2019 – May 2020
BOGOTA
IMPORT COORDINATOR
cordinate all the international and national processes for the nationalization of merchandise: - International and National customer service - International logistics - Languages - organization and preparation of documents - Teamwork - planning
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DIRECCIÓN DE IMPUESTOS Y ADUANAS NACIONALES - DIAN
Aug 2019 – Dec 2019
BOGOTÁ
BUSINESS PRACTICES
Business practices in the inspection division. - sanction to national and international customs offenses - customer service - customs legislation - international trade - investigation
Education
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NEXT UNIVERSITY INC
Jul 2021 – Present
Marketing Digital, Marketing
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Next University INC
Jul 2021 – Present
Digital Businesses, Digital Businesses
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Next University INC
Jul 2021 – Present
Web Development, Web Development
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POLITECNICO DE COLOMBIA
Mar 2020 – Apr 2020
MARKETING MANAGEMENT, MARKETING
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UNIVERSIDAD COOPERATIVA DE COLOMBIA
Feb 2016 – Apr 2020
INTERNATIONAL TRADE, Businesses
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