A decade of Marketing (Digital growth & Communication) , CMS, Brand Management, Partnerships & Client Relations, PR & Agency Relations experience across categories & geographies (India and Singapore).
Worked in diverse roles across different companies, from established brands like (Bossini, ACE group of companies, Credit Suisse) in Singapore to challenger startup-like Bloom Hotel Group in India. Amongst my past avatars, I have managed Marketing, Partnerships, Client Relationships, Communication, PR, and Agency Relations for startups and MNCs alike and have been involved as Lead - Consultant with consumer - centric industries in client-facing roles with IT/non-IT startups, media conglomerates, global leaders, and hospitality/real estate groups of companies. Communication and Client Relations have been my DNA, and my last assignment was at Your-Space, as their Lead - Marketing & Partnerships, and previous to that was at Bloom Hotel Group as their Lead- Brand, Partnerships & CRM, where I had been managing diverse portfolios like Social Media, Digital Growth, CMS, Client Relations, Partnerships, PR and Agency/Media Relations. Amongst various other projects, I led the Social Media Marketing (where I grew the community size to 100%) in a span of a few months and have been the custodian for Brand Communication for (21 properties and expanding as I mention). I have also had considerable involvement in the launch of 5 new properties, managing the CMS & Digital Growth, Partnerships, Blogger/Media Relations, Marketing campaigns, PR/Blogger events, among others.
Additionally, I come with a rich experience in CMS and have gained expertise in Sitecore, managing the client - facing website of Ricoh USA and assisting with the management of Ricoh Canada. This experience has turned me into a tech geek, and I have become obsessed with managing Communication for digital growth of a brand.
I am fluent in two languages, English, and Hindi (Hindi being my mother tongue), and am a beginner in French.
Along with my expertise in CMS platforms like Sitecore, I am also well - versed and experienced in tools and applications like JIRA, Asana, Salesforce, and Hubspot, Mailchimp among other marketing and CRM automation tools.
As a professional - I am extremely dedicated, focussed, and committed. I am extremely passionate about my work and I constantly strive hard to deliver work of excellent quality, at all times. I am also extremely hard -working and am a multi-tasker, having donned various hats in many startups that I’ve worked with. I love ownership of responsibilities and give my all to the project I’m working on. I have received numerous accolades, rewards and recognitions in my previous roles and have always enjoyed an impeccable reputation as a professional.
As a person, I love to travel - exploring new places to visit, and eat, are two of my favourite things to do, and I thrive on experiencing new cultures, and meeting new people.
In my free time, I love catching up on reading, and occasionally like to paint. Music is another thing I am passionate about, and with good music in my ears, my hard work and dedication know no bounds.
