I have worked in Digital Marketing, running Ad Campaigns, Social Media Marketing, Google Analytics, FB Pixel Keyword Research, AdWords, Marketing tools, Shopify websites, WordPress, Affiliate Marketing, Branding, Promotion of Business, Content creation, Organic traffic, Page review, Target audience, etc.
Experience
PRIME
Dec 2022 – Present
Raipur, Chhattisgarh
Social Media Manager
Running company social media advertising campaigns. Formulating high-quality visual content for each social media campaign. Building a social media presence by maintaining a solid online presence. Monitoring the company's brand on social media. Building brand awareness by engaging relevant influencers. Responding to comments on each of our accounts.
Overseeing customer service provided via social media. Analyzing data to determine whether social media campaigns have achieved their objectives. Management and Optimised all the changes on Shopify websites.
Content creation for social media posts, and stories, and also for product descriptions, website content, etc.
Planned social media calendar for various posts/ads for the company.
Worked on Google Analytics to monitor the performance and behavior of the websites.
Monitor, track, analyze, and report on performance on social media platforms using tools such as Google Analytics and Facebook Insights. Identify consumer trends to help with planning social media campaigns.
Research and evaluate the latest tools and techniques to find new and better ways of measuring social media activity.
Wallfort Properties Pvt Ltd
Jan 2020 – Nov 2022
Raipur
Digital Marketing Executive
Coordinate with the sales team to create marketing campaigns.
Responsible for developing and implementing strategies that promote
a company or brand's products.
Handling the company website like content and template design as
well as social media accounts of the company like posting, writing,
promotion, etc.
Plans and executes all web, marketing, email, social media, and
display advertising campaigns. Collaborates with internal teams to
create landing pages and optimize the user experience.
Provide accurate reports on the Return On Investment of their
marketing campaigns to demonstrate the effectiveness of specific
campaigns.