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Tanmoy Das

PPC Expert | Google Ads | Facebook Ads | Microsoft Ads | LinkedIn Ads | CRO Expert | Campaign Optimization | PPC Coach

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Intro
India
PPC Manager at REsimpli
PPC Manager at Resimpli
Studied Sales & Marketing at IIM Kozhikode
Studied Computer Science at Delhi University
Joined September 30, 2023

Skills

Languages

English
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Advanced
Hindi
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Advanced
About
I am a performance marketer with 15 years of experience in Google Ads campaign optimizations. Hands-on experience in Search, Display, Video, Shopping, App, Conversion Tracking, Performance Max campaigns. Managed clients across NA and EMEA markets related to the business & real estate industry. Also have experience with Facebook Ads, Microsoft Ads, LinkedIn Ads, GA4, GTM. Campaign optimizations, Scaling campaigns, Facebook Audiences, Bidding Strategies, Microsoft Audience Network, LinkedIn Matched Audiences, Media Plan Creation, Branding, Consideration & Conversion Campaigns Setup, Remarketing, CPA reduction. I also coach professionals, PPC experts, entrepreneurs on Google Ads, Microsoft Ads, LinkedIn Ads. I also have created online courses related to Google Ads, LinkedIn Ads, Microsoft Ads on Udemy & Skillshare. I have 18000+ students currently on these platforms. I also run a Youtube channel - Digital Seekho related to this topic. Currently I have 1300+ subscribers.
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Experience
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REsimpli
Jun 2023 – Present
US - Remote
PPC Manager
I am working as a PPC expert who manages the Google Ads accounts for my client. I work on optimizing campaigns, campaign creations, account setup, conversion tracking/pixel setup. Search, Display, Video, Shopping, Performance Max, Remarketing Campaigns, Facebook campaigns, Pixel Setup, Facebook Audiences - Core, Custom, Lookalike, Facebook Bidding, Facebook Retargeting.
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Resimpli
Jun 2023 – Present
US
PPC Manager
I am working as a PPC expert who manages the Google Ads accounts for my client. I work on optimizing campaigns, campaign creations, account setup, conversion tracking/pixel setup. Search, Display, Video, Shopping, Performance Max, Remarketing Campaigns, Facebook campaigns, Pixel Setup, Facebook Audiences - Core, Custom, Lookalike, Facebook Bidding, Facebook Retargeting.
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Google
Nov 2007 – May 2023
India
Campaign Manager
Worked as a campaign manager at Google where managed clients from NA and EMEA markets related to business & real estate sector. Worked with Business Industrial Market clients and handled a book of business of 80 clients of $XX Million revenue base. Worked with top tier clients to optimize their Online Campaigns. First point of contact for account development and strategy discussion with the clients. Initiated at scale budget increase suggestions for low budget accounts across the Book of Business. Won Impact Award in Q3*10 for greatly achieving the revenue targets. Played key roles in fixing processes, standardization, identifying strategies, project management and leading projects. Won a Gold award for achieving revenue targets and taking up the responsibility of new members and pod.
Education
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IIM Kozhikode
Nov 2021 – Oct 2022
Master's Of Business Administration, Sales & Marketing
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Delhi University
Jul 2000 – Jun 2004
Bachelor's Of Engineering, Computer Science
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